Creative Direction / Web Design & Development

WiSight 2.0

Landing Page

Overview

I designed and developed a landing page for Voyager’s WiSight 2.0 technology, a significant upgrade to the preceding wireless communication protocol. This new system simplified pairing Voyager’s wireless cameras and monitors for entire truck fleets while enabling integration with non-Voyager systems, laying the groundwork for the Voyager All-In-One system.

Challenges

The key challenge was effectively communicating the technical advancements of WiSight 2.0 to prospective customers clearly and engagingly. Additionally, the landing page needed to visually align with the broader campaign while setting the stage for future product developments like Voyager AIO.

Process

The landing page's design was inspired by the creative work of the in-house graphic designer, whose printed and digital ads for the WiSight 2.0 campaign provided the visual foundation. Building on this inspiration, I designed and developed a visually cohesive landing page highlighting the system’s benefits and integration capabilities. The page successfully introduced WiSight 2.0 to the market and established the foundation for Voyager’s broader product evolution.

Tools used

Adobe Creative Suite (After Effects, Photoshop, Illustrator, XD), Lottie, Elementor WordPress Theme, HTML, CSS

Collaborators

VP Commercial Division, Marketing Director, Marketing Coordinator, Sr Graphic Designer

Tasks Performed

Graphic Design, UI Design, Motion Graphics Design & Animation, Website Building using WordPress Theme Builder (Elementor)

wisight2-desktop-mockup-_Phase-3_NBV2 copy
wisight2-mobile-mockup_Phase-3_NBV2 copy
Desktop Mockup
Desktop
Mobile Mockup
WiSight2_mobile_mockup

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